Privacy
Policy
How Prestige Luxe Travel collects, uses and protects your personal information when you visit our website, make an enquiry or travel with us.
This Privacy Policy explains how Prestige Luxe Travel Ltd collects, uses, stores, protects and shares your personal information, why we process it, and the rights you have under UK data protection law.
It applies to visitors to our website, customers making enquiries by telephone, email or WhatsApp, and individuals whose personal information is provided in connection with our passenger transport services and bookings.
Last updated: 14 October 2026.
Who We Are
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About Prestige Luxe Travel Ltd
Prestige Luxe Travel Ltd (“we”, “us”, “our”) is a private limited company registered in England and Wales under Company Registration Number 17453594.
For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, Prestige Luxe Travel Ltd is the data controller responsible for determining how and why personal information collected in connection with our business activities is processed.
We provide private passenger transport services, including airport transfers, corporate travel, weddings, events and group travel.
Our registered office address is the address recorded for Prestige Luxe Travel Ltd at Companies House.
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Contact Information
If you have any questions about this Privacy Policy, how we collect or use your personal information, or wish to exercise your data protection rights, please contact us using the details below.
Company: Prestige Luxe Travel Ltd
Email: info@prestigeluxetravel.co.uk
Telephone: 020 8036 1189
Website: www.prestigeluxetravel.co.ukWe will review all privacy-related enquiries and respond in accordance with applicable UK data protection legislation.
The Information We Collect
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Information You Provide to Us
When you contact Prestige Luxe Travel Ltd through our website, telephone, email, WhatsApp or other authorised communication channels, we may collect the following personal information:
- (i)Your full name and, where applicable, your company or organisation name.
- (ii)Your telephone number, email address and other contact details.
- (iii)Journey information, including collection and drop-off locations, dates, times, flight details, passenger numbers, luggage requirements and the type of transport service requested.
- (iv)Information about the event, journey arrangements, additional stops or special requests.
- (v)Any other information you voluntarily provide when making an enquiry or booking.
We collect only information reasonably necessary to respond to enquiries, arrange bookings and provide our transport services.
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Booking and Communication Records
When you make a booking with Prestige Luxe Travel, we may retain:
- Booking confirmations and journey details.
- Quotations, invoices, receipts and payment records.
- Email, WhatsApp and other written correspondence.
- Customer enquiries, complaints and feedback.
- Changes, cancellations and refund records.
This information is used to administer bookings, provide customer support, maintain accurate business records and comply with applicable legal obligations.
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Customer Reviews
When you submit a review, we collect your first name, last name, email address, star rating and written review.
We publish only your first name, the first letter of your surname, your star rating, your review and the month of publication.
Your email address is never published. It is used to send you a verification code to confirm your review submission.
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Payment Information
Prestige Luxe Travel currently accepts payments by bank transfer or cash.
We do not currently accept card payments.
Where payment is made by bank transfer, we may receive and retain information such as the payer’s name, payment reference, transaction date, amount and relevant bank transaction details.
For cash payments, we may record the payment amount, date, booking reference and receipt information.
Payment records are maintained for accounting, reconciliation, fraud prevention and compliance with applicable tax and financial record-keeping obligations.
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Information About Other Passengers
Where a booking is made on behalf of other passengers, the person making the booking may provide personal information relating to those passengers.
This may include passenger names, contact details, accessibility requirements or information necessary to arrange the journey.
We ask booking customers to inform relevant passengers that their information has been shared with Prestige Luxe Travel and direct them to this Privacy Policy where reasonably practicable.
We will process passenger information only where there is an appropriate lawful basis and for purposes connected with providing our services or meeting legal obligations.
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Accessibility and Health Information
Where necessary to arrange safe and suitable transport, customers may provide information about passengers’ accessibility requirements, mobility assistance or relevant medical needs.
Health information is treated as sensitive personal information and will be processed only where an appropriate lawful basis and additional condition under UK data protection legislation apply.
Such information will be limited to what is reasonably necessary and shared only with authorised drivers, staff or transport providers who require it to arrange or deliver the journey.
We ask customers not to provide unnecessary medical details.
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Children’s Personal Information
Our website is not specifically directed towards children.
Where transport services involve passengers under 18, including school journeys, group travel or other organised transport, we may collect limited personal information necessary to arrange and provide the service.
Where appropriate, booking arrangements will be made through a parent, guardian, school or responsible organisation.
Children’s information will be handled with appropriate safeguards and will not be collected or used for unrelated purposes without an appropriate lawful basis.
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CCTV, Dashcams and Vehicle Tracking
Where fitted and operational, Prestige Luxe Travel vehicles may use CCTV, dashcams and GPS vehicle tracking systems.
Depending on the equipment installed, these systems may collect:
- Images or video recordings of passengers and individuals inside or around the vehicle.
- Vehicle location, journey routes, speed and related operational information.
- Information relevant to road safety, vehicle security, incident investigation and transport operations.
Where CCTV or dashcams are used, appropriate notices will be displayed, and recordings will be accessed only by authorised persons for legitimate purposes.
Information may be disclosed to insurers, law enforcement authorities or other relevant parties where there is an appropriate lawful basis.
Recordings and tracking information will be retained only for as long as necessary for their specified purposes, subject to legal requirements.
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Website and Technical Information
Our website collects basic technical information, including IP addresses, browser information and device information, through our hosting and security services. This information is used to deliver the website, maintain security and protect against automated abuse.
We do not use website analytics, advertising trackers or visitor profiling technologies.
How We Use Your Information
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How and Why We Process Personal Information
Prestige Luxe Travel Ltd collects and processes personal information only where there is a lawful basis under the UK General Data Protection Regulation (UK GDPR) and other applicable data protection legislation.
We may use personal information for the following purposes:
- (i)
Responding to Enquiries and Providing Quotations
We use your name, contact details and journey requirements to respond to enquiries, prepare quotations and discuss transport arrangements.
Lawful basis: Taking steps at your request before entering into a contract, or our legitimate interests where you are enquiring on behalf of another person or organisation.
- (ii)
Managing and Providing Booked Transport Services
We process booking details, collection and drop-off locations, flight information, passenger numbers and relevant communications to arrange, confirm and deliver transport services.
This includes contacting customers regarding collection arrangements, changes, delays and cancellations.
Lawful basis: Performance of a contract, or our legitimate interests where information concerns passengers who are not parties to the booking contract.
- (iii)
Payments, Accounting and Legal Compliance
We process payment information, invoices, receipts and transaction records to administer payments, maintain financial records and meet applicable tax, accounting and passenger transport regulatory obligations.
Lawful basis: Performance of a contract and compliance with legal obligations, as applicable.
- (iv)
CCTV, Dashcams and Vehicle Tracking
Where installed and operational, CCTV, dashcams and GPS tracking systems may be used for passenger and driver safety, vehicle security, incident investigation, insurance matters and legitimate fleet management purposes.
We will ensure that any monitoring is necessary, proportionate and appropriately communicated to affected individuals.
Lawful basis: Our legitimate interests in protecting passengers, employees, vehicles and business operations, or compliance with legal obligations where applicable.
- (v)
Subcontracted Transport Services
Where a booking is carried out by a suitably licensed and insured third-party transport operator, we may share relevant booking and passenger information required to arrange and complete the journey.
Only information reasonably necessary for the service will be shared.
Lawful basis: Performance of a contract or our legitimate interests in arranging transport for passengers who are not parties to the booking contract.
- (vi)
Complaints, Incidents and Legal Claims
We may process personal information to investigate complaints, resolve disputes, respond to incidents, communicate with insurers and establish, exercise or defend legal claims.
Lawful basis: Our legitimate interests in managing and protecting our business, compliance with legal obligations, or other applicable lawful grounds.
- (vii)
Publishing Customer Reviews
Where customers voluntarily submit reviews and give valid consent for publication, we may display their review, star rating, first name, surname initial and publication month on our website.
Customers may withdraw their consent for continued publication by contacting us.
Lawful basis: Consent.
- (viii)
Verifying Reviews and Preventing Misuse
We may use email verification, security checks and review moderation to confirm that reviews are genuine, prevent spam and protect the integrity of our website.
Lawful basis: Our legitimate interests in maintaining a secure and trustworthy review service.
- (ix)
Website Security and Administration
We process limited technical information, including IP addresses and browser information, where necessary to maintain website functionality, investigate security incidents and prevent unauthorised access or misuse.
Lawful basis: Our legitimate interests in operating and securing our website, or compliance with legal obligations where applicable.
- (x)
Accessibility and Medical Information
Where passengers provide accessibility or relevant medical information, we use it only where reasonably necessary to arrange suitable transport and meet applicable legal responsibilities.
Health information is subject to additional protection under UK GDPR.
Where we rely on explicit consent, we will obtain that consent before processing the information. Where another lawful condition applies, we will process the information only to the extent permitted by law.
Lawful basis: An appropriate UK GDPR Article 6 lawful basis and, where health information is processed, an applicable Article 9 condition, such as explicit consent where appropriate.
- (xi)
Marketing Communications
We may use customer contact details to send information about Prestige Luxe Travel services, promotions and offers where permitted by applicable data protection and electronic marketing laws.
Lawful basis: Consent or legitimate interests where legally appropriate, together with compliance with the Privacy and Electronic Communications Regulations (PECR).
- (i)
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Marketing Communications
- (i)Prestige Luxe Travel may occasionally send promotional emails about airport transfers, private hire, group travel and other services.
- (ii)We will send electronic marketing to individual customers only where they have provided valid consent or where the applicable existing-customer marketing exception (commonly known as the soft opt-in) is satisfied.
- (iii)Where relying on the soft opt-in, the customer’s contact details must have been obtained during a sale or negotiations for a sale, the marketing must concern our own similar services, and the customer must have been given a clear opportunity to opt out when their details were collected and in every subsequent marketing message.
- (iv)Where consent is required, we will obtain it before sending marketing communications.
- (v)Every marketing email will include a clear and straightforward way to unsubscribe.
- (vi)
Customers may also opt out of marketing at any time by contacting:
- (vii)We will act on marketing opt-out requests promptly and will not charge customers for withdrawing consent or objecting to direct marketing.
- (viii)We will not sell or disclose personal information to unrelated businesses for their own direct marketing purposes without an appropriate lawful basis.
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Protection of Personal Information and Automated Decisions
- (i)Prestige Luxe Travel does not sell, rent or trade customers’ personal information.
- (ii)Personal information will be used only for legitimate, specified purposes and shared only where necessary and lawful.
- (iii)We do not currently make decisions about customers based solely on automated processing that produce legal or similarly significant effects.
- (iv)We will take appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse or unlawful disclosure.
- (v)Where our processing activities change, we will review and update this Privacy Policy as necessary.
International Transfers
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Some of our third-party service providers, including Microsoft, Vercel, Supabase, Google, Resend and Cloudflare, may process, store or access personal information outside the United Kingdom, including in the United States and other countries.
Where personal information is transferred outside the UK, Prestige Luxe Travel Ltd will take appropriate steps to ensure that the transfer complies with applicable UK data protection legislation.
Depending on the country, recipient and circumstances, these protections may include:
- (i)Transfers to countries recognised by the UK Government as providing an adequate level of data protection.
- (ii)The UK–US Data Bridge, where the receiving US organisation is appropriately certified under the UK Extension to the EU–US Data Privacy Framework.
- (iii)The UK International Data Transfer Agreement (IDTA) or the UK Addendum to the EU Standard Contractual Clauses, together with any additional safeguards required by law.
- (iv)Other lawful transfer mechanisms permitted under UK data protection legislation, where applicable.
We will take reasonable steps to ensure that our service providers implement appropriate security measures to protect personal information against unauthorised access, misuse, loss or disclosure.
You may contact us at info@prestigeluxetravel.co.uk if you would like further information about the safeguards applicable to transfers of your personal information outside the UK.
How Long We Keep It
Prestige Luxe Travel Ltd retains personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, comply with legal and regulatory obligations, and protect our legitimate business interests.
Our retention periods are as follows:
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Enquiries That Do Not Lead to a Booking
Personal information received through enquiries that do not result in a confirmed booking will normally be retained for up to 12 months from the last relevant communication.
This allows us to respond to follow-up enquiries and provide further quotations where requested.
After this period, the information will be securely deleted or anonymised unless there is a lawful reason to retain it for longer.
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Bookings, Invoices and Payment Records
Booking confirmations, invoices, payment records and related financial documentation will generally be retained for six years from the end of the relevant financial year, or longer where required by applicable tax, accounting, company or other legal obligations.
Related correspondence may also be retained where reasonably necessary for accounting, contractual matters, disputes or legal claims.
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CCTV and Dashcam Recordings
Where CCTV or dashcam systems are installed and operational, routine recordings will normally be retained for up to 30 days, after which they will be automatically overwritten or securely deleted.
Recordings relating to accidents, complaints, criminal activity, insurance claims or other incidents may be retained for longer where reasonably necessary to investigate or resolve the matter or comply with legal obligations.
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GPS and Vehicle Tracking Records
Where GPS vehicle tracking systems are in use, location and journey tracking records will normally be retained for up to 12 months.
Records relevant to accidents, complaints, insurance claims, regulatory investigations or legal disputes may be retained for longer where necessary and lawful.
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Accessibility and Medical Information
Information provided about a passenger’s accessibility requirements, medical conditions or additional assistance needs will only be retained for as long as reasonably necessary to arrange and provide the relevant journey.
Such information will normally be deleted when it is no longer required for that purpose, unless continued retention is necessary for an incident, complaint, legal obligation or claim.
Access to this information will be restricted to authorised individuals who genuinely require it.
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Customer Reviews
Reviews submitted through our website are managed as follows:
- (i)Reviews that are not successfully verified using the required confirmation code will normally be deleted after 24 hours.
- (ii)Verified reviews that have not been approved within seven days, or that are declined, will be deleted in accordance with our review moderation process.
- (iii)Published reviews, together with associated verification and contact information where necessary, may be retained while the review remains published on our website.
- (iv)Customers may request removal of their published review at any time by contacting us at info@prestigeluxetravel.co.uk.
Where a review is removed, associated personal information will also be deleted unless there is a lawful reason to retain it.
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Website Security and Technical Records
Our website hosting, security and technology providers may temporarily retain IP addresses, browser information, technical logs and other information required to operate and protect our website.
These records are retained in accordance with the relevant provider’s applicable retention periods and are normally deleted or anonymised when no longer required.
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Secure Deletion and Retention Reviews
We periodically review the personal information held by Prestige Luxe Travel to ensure it remains necessary, relevant and proportionate.
When personal information is no longer required, we will take reasonable steps to securely delete or anonymise it, subject to any applicable legal, regulatory or contractual retention requirements.
Where information must be retained for a legal claim, investigation or regulatory obligation, we will restrict its use to the relevant purpose for as long as necessary.
Cookies & Similar Technologies
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Cookies and Website Tracking
Prestige Luxe Travel Ltd does not intentionally use cookies for advertising, marketing analytics, social media tracking or profiling website visitors.
Our website uses essential technical and security services to operate safely, protect customer information and prevent fraudulent or automated activity.
Where these services do not store or access information on a visitor’s device, cookie consent is not required for that activity. Where strictly necessary storage or access is used, it may be exempt from consent under applicable UK law.
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Cloudflare Turnstile
Our website uses Cloudflare Turnstile as a security verification service on our customer review form.
This technology helps distinguish genuine visitors from automated programs and protects our website against spam, fraudulent submissions and misuse.
Cloudflare Turnstile may process technical information, including browser and device characteristics, IP addresses and security-related information.
This information is used for security and verification purposes rather than advertising by Prestige Luxe Travel.
Any storage or access to information on a visitor’s device will be assessed against applicable UK privacy requirements.
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Vercel BotID
Our website uses Vercel BotID to help protect selected website features, including enquiry forms, review submissions and address search functionality, against automated abuse.
Vercel BotID may analyse technical information from a visitor’s browser and device to determine whether a request appears to originate from a genuine visitor or an automated program.
We use this technology for website security and fraud prevention, not for advertising or marketing profiling.
Where the technology stores or accesses information on a visitor’s device, we will comply with applicable consent requirements or rely on an appropriate legal exemption where available.
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Future Changes to Cookies and Tracking
If Prestige Luxe Travel introduces additional cookies or similar technologies in the future, including advertising, analytics or other non-essential tracking technologies, we will update this Privacy Policy accordingly.
Where consent is legally required, we will obtain the visitor’s consent before activating those technologies and provide an appropriate way to manage or withdraw that consent.
For further information about how we handle personal information, please contact us at info@prestigeluxetravel.co.uk.
Keeping Your Information Secure
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Protecting Your Personal Information
Prestige Luxe Travel Ltd takes the security and confidentiality of personal information seriously.
We implement appropriate technical and organisational measures designed to protect personal information against unauthorised access, accidental loss, misuse, alteration or disclosure.
Our website uses encrypted HTTPS connections to help protect information transmitted between visitors and our website.
Access to personal information is restricted to authorised employees, drivers, subcontractors and service providers who require the information for legitimate business purposes.
We take reasonable steps to ensure that personal information is handled securely and that relevant third-party service providers maintain appropriate data protection safeguards.
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Data Security Incidents and Breaches
Although we take reasonable precautions to protect personal information, no internet transmission, electronic storage system or security measure can be guaranteed to be completely secure.
If a personal data breach occurs, Prestige Luxe Travel will investigate the incident and take appropriate steps to contain it, reduce potential harm and protect affected information.
Where required under applicable UK data protection legislation, we will notify the Information Commissioner’s Office (ICO) without undue delay and, where feasible, within 72 hours of becoming aware of a reportable personal data breach.
Where a breach is likely to result in a high risk to the rights and freedoms of affected individuals, we will also notify those individuals without undue delay, where legally required.
We will maintain appropriate records of personal data breaches and take reasonable steps to prevent similar incidents from occurring again.
Your Rights
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Your Data Protection Rights
Under applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have certain rights regarding the personal information held and processed by Prestige Luxe Travel Ltd.
Subject to applicable legal conditions and exemptions, these include the right to:
- (i)Access: Request confirmation of whether we hold personal information about you and obtain a copy of that information.
- (ii)Rectification: Request that inaccurate, incorrect or incomplete personal information be corrected or completed.
- (iii)Erasure: Request the deletion of personal information where there is no longer a lawful reason for us to retain or process it.
- (iv)Restriction: Request that we restrict the processing of your personal information in certain circumstances.
- (v)Objection: Object to the processing of your personal information where we rely on legitimate interests. You may also object to the use of your personal information for direct marketing at any time.
- (vi)Data Portability: Request to receive certain personal information you have provided to us in a structured, commonly used and machine-readable format, or request its transfer to another organisation where the legal requirements apply.
- (vii)Withdrawal of Consent: Withdraw your consent at any time where we rely on consent to process your personal information. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.
- (viii)Automated Decision-Making: Exercise any applicable rights concerning decisions made solely by automated processing that produce legal or similarly significant effects.
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Exercising Your Rights
To exercise any of your data protection rights, please contact Prestige Luxe Travel Ltd at:
Email: info@prestigeluxetravel.co.uk
Telephone: 020 8036 1189We will respond to valid requests without undue delay and normally within one calendar month of receiving them.
Where permitted by law, this period may be extended by up to two additional months where requests are particularly complex or numerous. If an extension is necessary, we will inform you within the initial one-month period and explain the reason.
Requests are normally handled free of charge. However, where a request is manifestly unfounded or excessive, we may charge a reasonable fee or refuse to act, as permitted by law.
We may request reasonable information to verify your identity before disclosing personal information or taking action on your request.
Certain rights are subject to legal exemptions. For example, we may need to retain booking records, invoices and payment information to comply with accounting, tax, regulatory or legal obligations.
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CCTV and Vehicle Recording Requests
Where our vehicles use CCTV or dashcam recording systems, you may request access to recordings containing your personal information, subject to applicable law.
To help us locate the relevant footage, please provide the journey date, approximate time, vehicle or booking details and any other information reasonably necessary to identify the recording.
We may need to protect the privacy of other passengers or individuals appearing in recordings before providing access.
Footage may no longer be available where it has already been lawfully deleted under our retention policy.
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Complaints About Personal Information
If you have concerns about how Prestige Luxe Travel collects, uses, stores or protects your personal information, please contact us so that we can investigate and respond.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.
ICO website: www.ico.org.uk
ICO telephone: 0303 123 1113You do not have to contact us before exercising your right to raise a complaint with the ICO.
Complaints
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Complaints About Personal Information
Prestige Luxe Travel Ltd is committed to protecting your personal information and handling any concerns fairly, professionally and promptly.
If you are dissatisfied with how we have collected, used, stored, shared or protected your personal information, please contact us:
Email: info@prestigeluxetravel.co.uk
Telephone: 020 8036 1189We will acknowledge your complaint without undue delay, investigate your concerns and provide a response explaining our findings and any action taken.
We will aim to provide a full response within 30 calendar days. Where additional time is reasonably required due to the complexity of the complaint, we will explain the reason and keep you informed of progress.
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Complaints to the Information Commissioner’s Office
If you remain dissatisfied with how your personal information has been handled, you have the right to raise a complaint with the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.
Website: www.ico.org.uk/make-a-complaint
Telephone: 0303 123 1113You may contact the ICO directly without first making a complaint to Prestige Luxe Travel Ltd.
Nothing in this policy limits your rights under applicable UK data protection legislation.
Links to Other Websites
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Third-Party Websites and Services
Our website may contain links to third-party websites and services, including WhatsApp, Google Maps and our social media pages.
These external websites and services operate independently of Prestige Luxe Travel Ltd and may collect, use and process your personal information under their own privacy policies.
When you follow a link to an external website, we recommend reviewing its privacy policy before providing any personal information.
Prestige Luxe Travel Ltd is not responsible for the privacy practices or content of independent third-party websites.
However, this does not affect our responsibility for any personal information that we collect, process or share through our own services, including where we use third-party service providers on our behalf.
Changes to This Policy
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Updates to Our Privacy Policy
Prestige Luxe Travel Ltd may update this Privacy Policy from time to time to reflect changes in our business operations, services, technology, third-party service providers or applicable UK data protection legislation.
The latest version of this Privacy Policy will be published on our website, together with the date it was last updated.
Where changes materially affect how we collect, use, store or share your personal information, we will take reasonable steps to notify affected individuals where appropriate or required by law.
Any changes will be made in accordance with applicable UK data protection legislation and will not remove or restrict your statutory rights.
Prestige Luxe Travel Ltd
Questions about your information or this policy? Get in touch with our team.
Registered in England & Wales | Company No. 17453594
Registered Office: 4 Stately Street, London, England, E1 0PY
- Emailinfo@prestigeluxetravel.co.uk
- Telephone020 8036 1189
- Mobile07480 041049
- WhatsAppChat on WhatsApp@PrestigeLuxeTravel